Goldman Sachs carries a layered identity. Its foundational business began in 1869, when Marcus Goldman opened a small commercial paper operation in Lower Manhattan. Its modern corporate identity is anchored to July 21, 1998, when The Goldman Sachs Group, Inc. filed its original certificate of incorporation. The firm converted from partnership to corporation and completed its public offering in 1999.
July 21, 1998 carries a 37/10/1 full date total, 21/3 day, 7 month, and 27/9 year. Its Eastern identity is Tiger, with Horse and Dog as friendly signs and Monkey as its direct enemy. GOLDMAN SACHS totals 116/8 in Letterology.
The strongest discovery is Goldman Sachs repeatedly turning financial expertise into larger platforms. In the friendly Horse year of 2014, Marquee brought the firm’s proprietary data, analytics, and execution capabilities directly to institutional clients through technology. In the Tiger own year of 2022, Goldman Sachs expanded its asset management platform through the €1.7 billion acquisition of NN Investment Partners.
CUE: Goldman Sachs carries the energy of continually converting financial expertise into new platforms, markets, and forms of institutional reach.