General Motors’ identity cue uses September 16, 1908, when William Durant incorporated General Motors as a holding company around Buick and Oldsmobile. The date carries 34/7 numerology, a 16/7 day, 18/9 year energy, Monkey Eastern energy and Virgo Western energy. Monkey is compatible with Rat and Dragon and has Tiger as its direct enemy. GENERAL MOTORS reduces to 162/9 in CUE Letterology, adding a layer of broad reach and external influence.
The strongest discovery is that GM repeatedly turns specialized research and engineering knowledge into shared systems that can serve many different brands, products and technologies. In 1920, GM Research Corporation was established under Charles Kettering, creating a dedicated center for technological research. In 1924, Milford Proving Ground formalized controlled vehicle testing. In 1956, another Monkey year, GM opened its Technical Center, bringing research, engineering, design and styling into one coordinated technical environment. In 1968, another Monkey year, the experimental Astro II joined GM Design and Research in exploring a mid engine vehicle architecture.
CUE: General Motors’ 7 energy is expressed through institutionalizing knowledge. GM repeatedly takes specialized research, testing and engineering and turns it into systems that can support many different identities at once. Its strength is not simply knowing more. It is building structures that allow specialized knowledge to move across brands, technologies and generations.